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Customer Relationship and Outreach Data
Customer engagement activities, referrals, outreach campaigns, partner interactions, consultations, and event participation.
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Complete Metadata
| @type | dcat:Dataset |
|---|---|
| accessLevel | restricted public |
| accessRights | Restricted or partially restricted. Part of the data asset is exempt from disclosure under FOIA |
| bureauCode |
[ "351:00" ] |
| contactPoint |
{ "fn": "Export Import Bank - Office of Chief Financial Officer 202-565-3946, Option 0", "@type": "vcard:Contact", "hasEmail": "mailto:foia@exim.gov" } |
| description | Customer engagement activities, referrals, outreach campaigns, partner interactions, consultations, and event participation. |
| identifier |
"56"
|
| issued | 2026-07-02 |
| keyword |
[ "Customer Relationship and Outreach Data", "DAI", "Data Asset Inventory", "EXIM", "restricted" ] |
| language |
[ "en" ] |
| modified | 2026-10-05 |
| programCode |
[ "351:000" ] |
| publisher |
{ "name": "EXIM", "@type": "org:Organization" } |
| rights |
[ "CIPSEA Determinations: Agencies are not expected to include this element in their comprehensive data inventories until it is reflected in the schema.", "FOIA Determination: Part of the data asset is exempt from disclosure under FOIA", "Open Data Indicator: YES - an open Government data asset", "Open Format Indicator: YES – subject to open format", "Open License Requirement: YES – subject to open license requirements", "Public Data Asset Indicator: YES - a public data asset eligible for disclosure in the Federal Data Catalog", "Restrictions: Privacy; Restrictions: Business Confidentiality" ] |
| sourceInventory |
{ "access": "EXIM.gov", "location": "Continental United States", "sourceID": "56", "sourceFile": "EXIM Data Asset Inventory_wID_2026-10-05.csv", "restrictions": "Restrictions: Privacy; Restrictions: Business Confidentiality", "inventoryName": "Data Asset Inventory (DAI)", "dataAssetOwner": "EXIM", "foiaDetermination": "Part of the data asset is exempt from disclosure under FOIA", "openDataIndicator": "YES - an open Government data asset", "responsibleAgency": "EXIM", "openFormatIndicator": "YES – subject to open format", "variableDefinitions": "Attended Webinar: Indicates whether a contact, lead, or customer attended a webinar. Webinar Registration: Indicates whether an individual registered for a webinar. Webinars Attended: List or count of webinars attended by an individual. Consultation Request from Webinar: Indicates whether a consultation was requested as a result of a webinar. Submitted Consultation Request: Indicates whether a consultation request has been submitted. Last Consultation Request Date: Date of the most recent consultation request. Became a Lead Date: Date the individual became a lead. Became a Marketing Qualified Lead Date: Date the lead became a marketing-qualified lead. Became a Sales Qualified Lead Date: Date the lead became a sales-qualified lead. Became a Customer Date: Date the lead or contact became a customer. Became an Opportunity Date: Date the lead or contact became an opportunity. Recent Conversion Name: Name of the most recent engagement conversion activity, such as an event registration, download, or form submission. Emails Opened: Number of marketing emails opened by the individual. Pages Viewed: Number of website pages viewed by the individual. Website Visits: Number of website visits recorded for the individual. Company Interests: Programs, products, services, or initiatives in which the customer has expressed interest. Special Interests: Customer characteristics or focus groups such as minority-owned, women-owned, veteran-owned, or rural businesses. Lead Source: Origin of the relationship or how the individual became known to the organization. Referred By User: User who made the referral. Referral Type: Type of referral provided or received. Referred To: Organization, program, or partner receiving the referral. Referred Date: Date the referral occurred. REPP Referred By: REPP organization that referred the customer or lead. Referring REPP Member Name: Name of the REPP member making the referral. Last REPP Referral Date: Date of the most recent REPP referral. Partner Account: Partner organization associated with the engagement, referral, or opportunity. Broker: Broker associated with the customer, referral, or opportunity. Lender: Lender associated with the customer, referral, or opportunity. Designated Contact: Primary contact for engagement, referral, consultation, or partner interaction. Other Organizations Involved: Additional organizations participating in the engagement, referral, or event. REPP Account: REPP organization associated with an engagement or event. SBA Partner Indicator: Indicates participation by the Small Business Administration. Activity Type: Type of engagement activity such as phone call, email, meeting, webinar, or outreach. Client Care Activity Type: Specific customer care or outreach activity category. Category: Classification of engagement activity such as virtual meeting, in-person meeting, or telephone call. Subject: Subject or title of the engagement activity. Description: Narrative details regarding the engagement, consultation, referral, or event. Disposition: Outcome of an engagement activity, such as connected, voicemail left, or email sent. Substantive Contact: Indicates whether meaningful interaction occurred between the organization and customer or partner. Engagement Date: Date of a consultation, outreach, meeting, webinar, or other engagement activity. Notes/Comments: Additional notes regarding engagement activities, referrals, consultations, or partner interactions. Outcome: Result of the engagement, consultation, referral, or outreach activity. Campaign Type: Category of outreach campaign, such as webinar, email, referral, conference, advertising, or partner campaign. Campaign Description: Description of the purpose and content of the campaign. Campaign Status: Current status of the campaign. Campaign Start Date: Date the campaign began. Campaign End Date: Date the campaign ended. Campaign Case Type: Type of marketing or outreach campaign associated with a case. Number of Contacts/Leads: Number of individuals included in or targeted by the campaign. Campaign Member Status: Participation or response status of an individual within a campaign. Campaign Lead Source: Source through which a campaign participant was acquired. Co-Branded Indicator: Indicates whether campaign materials were jointly branded with an external partner. Outreach Event Name: Name of the outreach event. Event Purpose: Purpose or objective of the event. Event Type: Classification of event such as conference, webinar, trade show, seminar, training session, or trade mission. Event Format: Delivery format of the event, such as in-person, virtual, or hybrid. Event Start Date: Date the event began. Event End Date: Date the event ended. Event Location: City, state, country, or geographic location where the event occurred. Region: Geographic region associated with the event. Number of Attendees: Number of participants attending the event. Who Attended: Individuals or organizations that attended the event. Presentation Name: Title of a presentation delivered at the event. Speaking Role: Indicates whether an individual served as a speaker, presenter, moderator, or panelist. Rural Event Indicator: Indicates whether the event was intended for or focused on rural audiences. MWOB Organization: Minority-, women-, or veteran-owned organization associated with the event. Target Audience Indicator: Indicates whether the event targeted specific business or demographic groups. Account Who Attended: Organization that attended the event. Contact Who Attended: Contact who attended the event. Lead Who Attended: Lead who attended the event. Purpose: Purpose of a trip, meeting, consultation, outreach activity, or partner engagement. Expected Results: Anticipated outcomes from an engagement, consultation, event, or trip. Actual Results: Outcomes achieved from an engagement, consultation, event, or trip. Key External Contacts: Significant external stakeholders involved in the engagement. Follow-up Actions: Planned next steps resulting from an engagement, consultation, referral, or event. Participants: Individuals who participated in the trip, event, meeting, consultation, or outreach activity. Highlights & Accomplishments: Significant achievements, outcomes, or successes resulting from an engagement or event.", "cipseaDeterminations": "Agencies are not expected to include this element in their comprehensive data inventories until it is reflected in the schema.", "openLicenseRequirement": "YES – subject to open license requirements", "publicDataAssetIndicator": "YES - a public data asset eligible for disclosure in the Federal Data Catalog" } |
| spatial |
{ "bbox": "POLYGON((-125 24, -66 24, -66 50, -125 50, -125 24))", "@type": "Location", "prefLabel": "Continental United States" } |
| theme |
[ "Customer Relationship and Outreach Data" ] |
| title | Customer Relationship and Outreach Data |