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FTF "Don't Lose the Plot" Impact Assessment with Data Collection in Tanzania and Kenya

Metadata Updated: July 13, 2024

Feed the Future’s Africa Lead II project partnered with The Mediae Company, a Kenya-based media education company, to develop a pilot season of Africa’s first agriculture-focused reality TV program: Don’t Lose the Plot (DLTP). Targeting youth in Kenya and Tanzania, the show aired in Kenya and Tanzania between May and July 2017. The program’s objectives were to encourage youth to consider farming as a lucrative career choice, provide information on how to start agribusinesses, and share useful agronomic information. Africa Lead commissioned Kantar Public East Africa to evaluate the impact of DLTP on knowledge, attitudes, and behavior, or intention to change behavior, related to farming and agribusiness practices.

This data asset includes quantitative data collected through a cross-sectional household survey in Kenya and Tanzania. Data collection took place between August and December 2017 and targeted both viewers and non-viewers of DLTP aged 18 to 35 years. A total sample of 3,737 target individuals were interviewed in Kenya, including 406 verified viewers. In Tanzania, 3,383 target individuals were interviewed, including 527 verified viewers.

Access & Use Information

Public: This dataset is intended for public access and use. License: No license information was provided. If this work was prepared by an officer or employee of the United States government as part of that person's official duties it is considered a U.S. Government Work.

Downloads & Resources

References

https://www.africaleadftf.org/wp-content/uploads/2019/02/DLTP_Evaluation_Report.pdf
https://data.usaid.gov/api/views/4pgb-x3zm/files/46131aad-3aa6-4b56-9e32-e4c90694ddad
https://data.usaid.gov/api/views/4pgb-x3zm/files/64d25957-4968-419a-8748-290bf8e06cf4

Dates

Metadata Created Date November 10, 2020
Metadata Updated Date July 13, 2024

Metadata Source

Harvested from USAID JSON

Additional Metadata

Resource Type Dataset
Metadata Created Date November 10, 2020
Metadata Updated Date July 13, 2024
Publisher data.usaid.gov
Maintainer
Identifier https://data.usaid.gov/api/views/4pgb-x3zm
Data First Published 2019-02-27
Data Last Modified 2024-07-12
Category Agriculture
Public Access Level public
Bureau Code 184:15
Metadata Context https://project-open-data.cio.gov/v1.1/schema/catalog.jsonld
Metadata Catalog ID https://data.usaid.gov/data.json
Schema Version https://project-open-data.cio.gov/v1.1/schema
Catalog Describedby https://project-open-data.cio.gov/v1.1/schema/catalog.json
Data Dictionary https://data.usaid.gov/api/views/4pgb-x3zm/files/6fc47194-ef44-4dde-86ba-88b1e4aaba52
Harvest Object Id 99288143-4c07-4431-bb68-1ec5d9820905
Harvest Source Id 0aeddf52-9cb0-4ab6-bc1f-b53172fe5348
Harvest Source Title USAID JSON
Homepage URL https://data.usaid.gov/d/4pgb-x3zm
Program Code 184:029
Related Documents https://www.africaleadftf.org/wp-content/uploads/2019/02/DLTP_Evaluation_Report.pdf, https://data.usaid.gov/api/views/4pgb-x3zm/files/46131aad-3aa6-4b56-9e32-e4c90694ddad, https://data.usaid.gov/api/views/4pgb-x3zm/files/64d25957-4968-419a-8748-290bf8e06cf4
Source Datajson Identifier True
Source Hash 0200120b92da59e25091dea0a7731713f3a094102266fed7a528ad3b4b4c0de7
Source Schema Version 1.1

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